The Women’s Health Media Gap: Uncovering Decades of Bias, Miscommunication, Distrust & Abuse


Presenter: Olivia J. Braun

Faculty Sponsor: Director Honors Program

School: Bridgewater State University

Research Area: Communication and Media Studies

Session: Poster Session 3, 1:15 PM - 2:00 PM, 163, C30

ABSTRACT

Despite comprising half the population, women remain significantly underrepresented in medical research and underserved in healthcare communication. Until as recently as 1993, women were largely excluded from clinical trials, contributing to lasting gaps in knowledge surrounding conditions such as endometriosis, PMDD, and polycystic ovary syndrome (PCOS). These gaps have real consequences: delayed diagnoses, dismissed symptoms, and inadequate treatment. This paper argues that women’s health is not only underfunded and understudied but also miscommunicated, creating a cycle of stigma, mistrust, and poor patient outcomes.

The analysis explores the “visibility problem” in women’s health, including disparities in media coverage and the tendency to prioritize certain conditions while others remain ignored or stigmatized. It examines how ineffective communication in clinical settings, such as symptom minimization and lack of clear guidance, undermines patient autonomy and forces women to take on disproportionate emotional and informational labor to advocate for their care.

Through selected case studies involving healthcare policy, institutional decision-making, and media narratives, this paper highlights how research gaps and communication failures intersect to impact treatment access and legitimacy. Ultimately, the paper proposes a framework for reform that includes increased research funding, equitable representation in clinical trials, and the development of transparent, stigma-free communication strategies. Rebuilding trust in women’s healthcare requires not only scientific advancement but also a fundamental shift in how information is communicated, understood, and valued.